In our 13th episode, we first talked to Blain Rethmeier, Managing Director for Crisis and Risk (Western Region) for powerhouse PR firm Edelman. Rethmeier just completed serving as an advisor to Gen. John Kelly, the Homeland Security Secretary nominee. Rethmeier helped shepherd Gen. Kelly through confirmation and we discussed what that was like, how it worked, and how the team helped prepare Gen. Kelly for his crucial confirmation hearing. Then, we turned the discussion to Supreme Court nominee Judge Neil Gorsuch, and called upon Rethmeier’s experience as Communications Director for the Senate Judiciary Committee to examine how much Supreme Court battles have changed in the past decade. Finally, we delved into the world of corporate PR, reputation management, and crisis communications in a world where the President of the United States often praises and criticizes major corporations on social media.
Next, we interviewed columnist and author Ashley McGuire about her bestselling new book, “Sex Scandal: The Drive to Abolish Male and Female.” We discussed President Trump rescinding the transgender bathroom executive order, how and why she wrote this book, whether an orchestrated effort to “end the gender binary” actually harms women, and where these issues tend to have practical consequences. We wrapped up by discussing her process for writing the book and what the publishing industry is really like, particularly for a first-time author.